Business Overview | Harbour City

Harbour City, the Group's flagship property situated in the commercial hub of Tsim Sha Tsui, boasts 8.4 million square feet of prime commercial space comprising offices, retail shops, serviced apartments, hotels and club, and approximately 2,000 car parking spaces. With its over 450 shops including about 50 restaurants and one cinema, Harbour City is home to Hong Kong's largest shopping, dining and entertainment centre.

Retail

Harbour City retains its position as one of the most compelling destinations and a global showcase for best-in-class retailers. Its critical mass underscores an unmatched competitive advantage. The two million square feet of contiguous mall space with a 530-metre retail frontage on Canton Road in Tsim Sha Tsui's most dynamic retail area makes it the most productive retail complex in Hong Kong and one of the most productive in the world. It anchors the six-million-square-foot "Greater Harbour City" cluster of the golden square mile covering high-traffic shopping, entertainment, dining and lifestyle. With a comprehensive range of retail selection across a finely-calibrated price point matrix (480 retailers), the iconic landmark provides unique and captivating "shoppertainment" experiences for its patrons. Harbour City remains the most preferred location for the world's best brands, as manifested in the consistently solid retailers' demand, even in a soft market. The introduction of a spate of differentiating, aspirational brands, as well as exquisite culinary offerings, extends the appeal to a wider range of customers.

Michelin unveiled the latest Hong Kong 2017 Guide. Among the seven Michelin-starred restaurants announced for Hong Kong, four of them anchor at Harbour City namely French cuisine Épure, Japanese restaurant Sushi Tokami, Ye Shanghai and the Michelin-recommended restaurant China Tang - a big endorsement of Harbour City not only as a fashion mecca but also one of the best locations for culinary enjoyment.

Powerful marketing also underpins the success of Harbour City. An array of sales-driven events has been conducted to draw crowds and media frenzy.

Harbour City is among the first malls in Hong Kong to incorporate art elements into mall events, making art appreciation part of people's daily lives. In addition to a number of art events held at the mall throughout the year, Harbour City has also devoted a 1,000-square-foot prime retail space on Level Two of Ocean Centre for the establishment of the unique "Gallery by the Harbour". Boasting a 20-foot high ceiling and full-height glass wall, this admission-free art gallery offers visitors a unique experience of appreciating art pieces from around the world against the backdrop of the stunning Victoria Harbour.

Targeted for opening in the fourth quarter of 2017, the new extension building at Ocean Terminal ("OTE") commanding a fascinating 270-degree panorama of Victoria Harbour is set to add growth impetus. The west-facing extension exhibiting the best sunset and night views of Hong Kong will comprise 11 dining outlets with alfresco area and upgraded cruise terminal facilities. The exciting eateries including à nu, retrouvez-vous, Ana Ten, Paper Moon, Tsukada Nojo, Xihe Yayuan, and a fine Chinese dining restaurant operated by Club Cubic, will create new gastronomic experiences and drive incremental patronage. Setting a new standard of lifestyle experiences, the striking OTE will emerge as a new icon in town.

 

Retail Tenant Mix (by Rental, Area and Sales)

Fashion 38.8 27.1 25.3
Leather Goods - Shoes, Bags & Related Trades 21.4 12.5 24.3
Jewellery, Beauty and Accessories 20.5 7.7 21.9
Department Stores, Confectionery Products 6.7 23.8 13.2
Restaurant, Fast Food, F&B, Entertainment 3.7 15.5 4.7
Children's Wear, Toy & Related Trades 3.1 4.9 2.8
Sports Wear 2.2 3.0 2.1
Electrical & Audio-visual Equipment 1.9 1.6 5.0
Others 1.7 3.9 0.7
Total 100.0 100.0 100.0

 

Office

Boasting 4.3 million square feet in total, Harbour City offers the largest Grade A office portfolio in Kowloon with 10 commercial buildings including Gateway Tower 1, 2 and 6, Prudential Tower, Sun Life Tower, Ocean Centre, World Finance Centre (South and North), Wharf T&T Centre and World Commerce Centre. Harbour City remains a preferred office location for multinationals, Mainland and local enterprises, powered by its convenient location and transportation, premium quality management, comprehensive ancillary features including the mega mall, three Marco Polo hotels, serviced apartments, a fitness centre and a private Pacific Club. This has provided Harbour City with an unparalleled competitive edge compared to "pure offices".

Serviced Apartments

Situated on top of the Harbour City Gateway Towers, Gateway Apartments offers 499 tastefully furnished apartments from studio units to deluxe three-bedroom and penthouse suites. It is undoubtedly an ideal home for the discerning residents who look for the highest level of elegance and convenience.


Portfolio Information

Retail 2,049,000 6,207 97 96,001
Office 4,263,000 2,437 97 58,259
Serviced Apartments 670,000 316 73 10,280
Hotel and Club 1,368,000 1,286 83 7,570



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